Paul McLellan writes on Semiwiki about a leaked internal memo inside Intel talking about Intel getting out the mobile race. They would be merging the tablets/phone business back into the PC business.
To me, this sounds like a reasonable move. The mobile market is a very consumer driven market and requires a lot of ground level push. Opinionated users and fan-boys galore. It is a riot down here. We thought it was down to Samsung and Apple, and suddenly there are now a host of Chinese manufacturers who are into the game – like Xiaomi. The Indian mobile manufacturers, who are still satisfying only the local market though, are no less formidable -like Micromax. Taiwan is not far behind with Asus.
Having seen Intel (from the outside though) and knowing it as an EDA customer, they are not the kind of people to roll their sleeves and get into this mud fight.
Not sure when Amazon will take the cue and get their Fire phone out too. This is not their market either, IMHO.