Web Icons and Cognitive Dissonance

According to wikipedia,

Cognitive dissonance is the mental stress or discomfort experienced by an individual who holds two or more contradictory beliefs, ideas, or values at the same time, or is confronted by new information that conflicts with existing beliefs, ideas, or values.

In simpler terms, it means, a visualization that is used to mean something is used to trick your mind into agreeing to something which is exactly the opposite. I found a perfect example today morning, and hence this post.

2015-04-24 06_39_27-airtel

See the battery icon on the far left. What does that signify? Does that not trick your mind into believing that your battery is running low? Whatever you are being measured and told, it means you are running out of that quantity. In this case, it is the amount of high speed bandwidth that I have remaining in this month (before I slip into FUP hell).

But look at the numbers. I actually have enough. Well, more than enough. I have 64 GB out of my 80 GB quota. This is the airtel smartbytes page where airtel wants you to buy bandwidth packs to replenish your diminishing high speed bandwidth.

This, my friends, is cognitive dissonance.