Knolling is the practice of organizing objects in parallel or at 90° angles. The term has been popularized by artist Tom Sachs; he picked it up from Andrew Kromelowwhen both were working at Frank Gehry’s furniture fabrication shop. Gehry was designing chairs for furniture company Knoll, and Kromelow would arrange unused tools in a manner similar to Knoll furniture. Hence, knolling.


Victory for purity, integrity – for giving a damn !

“We’re surrounded by anonymous, poorly made objects. It’s tempting to think it’s because the people who use them don’t care — just like the people who make them. But what we’ve shown is that people do care. It’s not just about aesthetics. They care about things that are thoughtfully conceived and well made. We make and sell a very, very large number of (hopefully) beautiful, well-made things. our success is a victory for purity, integrity — for giving a damn.”

– Jonathan Ive – [link]

Minimalism gone too far?

twtr1 twtr2
Apple had this design philosophy that, apply simplicity to the level that makes sense. Taking it too far has its own disadvantages. The current proposed twitter redesign is a classic example. The older logo of twitter had this cute chirpy blue bird and it made so much sense. The new logo looks like a bird only after someone explains it to me. Gone too far in my opinion.


(img src: same link as above)

The Bay Bridge House

When sections of the Bay Bridge (Oakland to SFO, CA) was reconstructed (because of structural damage caused due to a 1989 earthquake), this bay area resident felt so strong about the bridge, that he bought part of the bridge that was slated for the scrap yard. He plans to build a house with it. And most likely, a part of it may be an AirBNB location.
Read on more here. [link]

Cadillac’s Comeback


We did this as a case-study when I did an Engineering Management class at University. This Co.Design article captures beautifully the rise to the top of Cadillac, and how it fell during bad times, and how since 2000 they have slowly crawled back. If you have driven sedans in the US, and if you have ever driven a Cadillac, you would know the difference in driving a Caddy and the rest. The luxury is very evident.

Read the Co.Design article here.

(pic courtesy the same Co.Design article above)